Small Businesses, CRM and CTI
Small businesses have embraced contact management and CRM to provide easy ways to keep their customers happy.
Being able to track what is happening in a customer account and share that information with co-workers makes customer contact productive and efficient for both the small business and the customer.
Typically, CRM packages make it easy to automatically log emails, tasks and customer interaction so everything is recorded. However, there is one key area of communication that often has to be recorded manually…… Telephone calls.
Calls with customers and new business enquiries frequently account for most of the communication between businesses, particularly where a small business is offering a more personalised service. Market leading CRM packages cannot automatically record that these calls have taken place.
With Flexor™ Computer Telephony Integration (CTI) it is easy to link your phone system to your CRM, and/or Outlook, to gain this vital call activity recording. Plus, you also get the other features of on screen Click-to-Dial, incoming call pop-ups showing who is calling and easy ways to control, transfer and conference the call.
Uniquely, Flexor doesn’t require an expensive or complicated server and doesn’t need a support team to install it and keep it running. The software is installed on each user’s workstation and this can be done in a matter of a few minutes to be up and running.
Flexor, combined with a supported IP PBX or VoIP handset, works with:
The software is so easy to install that you can install a 14 day free trial today and experience how CTI will enhance your CRM use, customer relationships and ultimately your business.
For more information please contact us and we’ll be happy to advise you on how you can use Flexor with your CRM package.
